White Baux Studio
CLIENT: WHITE BAUX STUDIO
Phox Creative worked with the founder and creator of White Baux Studio to create a full branding suite for their new interior design studio in Phoenix, Arizona. The hand drawn sketchy elements of the logo embrace the nature of the studio's work; the minimalist and neutral approach to the brand is informed by the studio's regard of the Bauhaus school of design.
White Baux Studio values hand-crafted objects and their makers; Phox Creative incorporated this into their brand by sourcing their business cards from a local printmaking company using traditional letterpress methods.
By giving White Baux Studio a clean, minimalist framework for branding it allows their stunning project photography to shine. This was inherent in the design and art direction of their website, which was developed and launched by a local company.